Small tweaks. Big transformations.

Marketing and copywriting that actually says what you mean.

Strategic messaging, content and Squarespace websites that help your business connect, convert and grow.

No fluff. No jargon. Just the right tweak in the right place.

Clarity creates momentum

Most businesses don’t need more marketing; they need better messaging. I help you communicate what you do, who you help and why it matters so your business feels easier to understand, easier to trust and easier to choose.

Whether you need a new website, stronger brand voice or consistent marketing support, everything is designed to move your business forward with intention.

Strategic before creative. Always.

Every project starts with understanding your business, your audience and your goals. Then we refine the message, shape the voice and apply it consistently across your marketing.

Because when the message is right, everything else works harder.

How I can support your business

  • Clarify how your business communicates and positions itself.

    • Brand messaging development

    • Tone of voice creation

    • Value proposition refinement

    • Marketing strategy support

  • Words that reflect your value and connect with the right people.

    • Website copy + SEO

    • Service page copy

    • Brand storytelling

    • Content & campaigns

    • Email marketing

    • Business communications

  • Strategic, considered websites that work as hard as you do.

    • Website structure planning

    • Copy + design integration (written with SEO in mind)

    • Squarespace builds & refreshe

    • Messaging-led website strategy

  • "We had the pleasure of working with Tweak for a couple of years and we would highly recommend them to any organisation. We had no marketing support when we started working together and with their help, we established a marketing function that took us to the next level."

    - Mark Poulton, CEO of Key Integrated Services

  • “I would recommend Tweak if you want to understand digital marketing and use it effectively. They have obvious knowledge, insight and expertise. They communicate clearly and respond promptly.”

    - Charles Feeny, Client

  • "I would recommend Tweak for marketing and brand support. They have supported me greatly in developing my own personal brand which has led to an increase in my client base. They understood my goals and my field of work and tailored the marketing support towards this."

    - Claudia Saxton, Barrister

  • "I engaged Tweak to help my business with a tone of voice proposal and was very impressed. They led an initial scoping call which resulted in us putting together a much more comprehensive and focused brief which helped steer the rest of the project effectively. The final proposal was excellent, exceptionally tuned in to the personal and professional brand that we were looking to convey."

    Anthony Sanderson, Founder of Ascentia Partners

Recent work

A selection of projects focused on clarity, positioning and meaningful growth.

Client
Key Integrated Services - Construction

Client
ProDefend - Fire Safety & Security

Client
B.L.O.O.M by SMA - 2025

Client
Ashleigh Nursery School - 2025

Client
Charles Feeny - Barrister & Mediator

Client
TaskEnergy - Sustainable Energy

Client
Northcote Solicitors - 2024

Client
DIGI Accountancy - 2024

Best suited for

I work with service-led businesses and founders who want to communicate more clearly, position themselves confidently and grow with intention.

If you value thoughtful strategy and purposeful marketing, we’ll work well together.

Let’s tweak your business

If you’re ready to strengthen how your business communicates, I’d love to hear about what you’re building.